Nike's DEI Practices Under Federal Investigation — With a Twist
The US Equal Employment Opportunity Commission opened an investigation into Nike's diversity, equity, and inclusion practices, but this case is unusual — it suggests Nike may have discriminated against white employees, not minorities. Nike had apparently been close to settling the matter before the Trump administration took office, after which the investigation took on new momentum. The case highlights how DEI policies at major corporations are now under legal scrutiny from multiple directions.
Why It Matters
This case could reshape how large companies design and defend their diversity programmes globally, including in India where many multinationals follow US-headquartered DEI frameworks.
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