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Google Invests ~$75 Million in A24 to Build AI Filmmaking Tools With DeepMind
The Verge·Tuesday, 23 June 2026
Google's DeepMind AI lab is partnering with acclaimed film studio A24 to develop new movie production technologies. The Wall Street Journal reports Google is investing around $75 million in A24 as part of this collaboration. The goal is to help filmmakers 'expand their storytelling possibilities' using AI tools.
Why It Matters
AI entering Hollywood film production is a big deal for the global creative industry — including India's film sector, which is the world's largest by volume and is watching AI's role in content creation very closely.
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